i.The new star origin
Once sold under the Sidamo and Yirgacheffe names, Guji has been re-appraised in recent years for its transparency and florality, and now stands established as a brand of its own.
Guji is a zone south of the Sidama region that rose rapidly from the 2010s as a high-quality origin in its own right (it previously shipped under the Sidamo name).
Guji is a zone south of the Sidama region that rose rapidly from the 2010s as a high-quality origin in its own right (it previously shipped under the Sidamo name).
High elevations give it jasmine-like florals, stone-fruit sweetness and a clean finish.

Once sold under the Sidamo and Yirgacheffe names, Guji has been re-appraised in recent years for its transparency and florality, and now stands established as a brand of its own.

Washed lots are delicate and elegant like fine black tea; naturals push vivid, tropical-fruit sweetness to the front.
Slightly cooler water draws out the floral aromatics. Pour slowly and the tea-like delicacy comes forward.
Low-temperature, short extraction highlights the jasmine-like aroma. Works well inverted too.
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